Dealer Marketing
Dealer Marketing
Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success. If you ignore them, they will return the favor. We understand that it’s important to arm them with the right tools, incentives, training and resources and to ensure your brand has strong share of mind. We’ve helped multiple brands develop dealer programs, Co-op advertising plans, created distributor marketing councils, trained store employees and motivated everyone from owners to counter personnel at customer meetings and on incentive trips.
SALES AND DEALER MEETINGS
Sometimes the best way to inform and inspire the channel is with face-to-face events such as Sales Meetings, Dealer Meetings, Regional Meetings and even Dealer Group Meetings. When this is the right solution, we can turnkey the event, from site selection and travel, to theme and creative, to staging and AV, to speech writing and presentation creation, to invites and follow-up surveys.
TRAINING
We’ve trained automotive enthusiasts how to drive cars, tire dealers how to sell tires and mechanics how to clean garages and driveways. It might be training on a new product, an important service or even how to better market their business— but whatever the challenge we can help. We have successfully trained dealers at events, at their facilities and even online.
DEALER INCENTIVE PROGRAMS
Raise your hand if you don’t want to win money, trips and prizes. No dealer hands went up. Developing turnkey programs that inspire dealer mindshare and sales, all with the goal of delivering powerful ROI, is something we do.
DEALER WORKSHOPS
People are more likely to support something they have helped create. Sometimes the biggest need is to merely engage your dealers and channel partner. We’ve conducted interactive workshops with dealers on branding, positioning, messaging, product development, marketing—well, on just about any topic you can imagine— all with the goal of gaining their buy-in and improving business.
TRADE ADVERTISING
It’s not the default tactic that it once was, but trade advertising still plays a role when a brand wants to make noise across its industry, impact industry opinion, or even recruit new distribution. At those times, we have a track record of putting together creatively driven integrated online/offline trade advertising campaigns across multiple industries.
SALES SUPPORT MATERIALS
Your channel partners need information— on your brand, your products, your programs and more. We can create it— from literature to digital tools to videos and more.
LEAD PROGRAMS
Dealers love it when you bring them leads. We can help create a program that identifies, entices, warms and then turns leads over for sales.
DEALER PROGRAMS
Not sure how to craft the best program to capture dealer mindset and drive sales? We can help you by researching and then developing a program designed to hit their hot buttons while increasing your sales.
CO-OP ADVERTISING PROGRAMS
Do you want your dealers to market, promote and advertise you products? We can help by developing a co-op advertising program designed specifically for your customers and industry, including everything from program guidelines to digitally available assets.
Dealer Marketing Agency in Navi Mumbai
About Nashik
About Navi Mumbai
Navi Mumbai lies on the west coast of Maharashtra. It is situated in the eastern trans-harbour of Mumbai. The city was developed as a new urban township and satellite city of Mumbai in 1972. It is also the largest planned city in the world. The main purpose for building the city was to decongest the city of Mumbai.
Navi Mumbai covers 150 km of the total 720 km of the Konkan coast. There are totally 86 villages covering 39,400 acres within Navi Mumbai limits.
CIDCO had created 14 nodes/townships in Navi Mumbai. They are Vashi, Sanpada, Airoli, Ghansoli, Nerul, Kopar Khairane, CBD Belapur, New Panvel, Kamothe, Ulwe, Kalamboli, Dronagiri, Kharghar and Taloja. Each node is further divided into sectors.
CIDCO planned and constructed the railway stations in the city and developed the nearby areas. The Vashi bridge was opened in 1973 for the residents of Vashi, Nerul and CBD Belapur. The Sion-Panvel Expressway was built to reduce commuting time from Sion to Panvel.
The commissioning of a wholesale agricultural produce market in Vashi and building of a commuter railway line between Mankhurd and Vashi in 1992led to a very high population and economic growth.
Navi Mumbai has a vibrant industrial activity in the regions of Mahape and Taloja. The last decade has seen a steady growth of IT/ITeS sectors as well. The satellite city has seen a high growth of residential development in the last 5 years.
Demographics:
According to census data, the city has seen a huge migration of population from the Island city of Mumbai (54.6%) . It also attracts population from other suburbs of Mumbai and Maharashtra (28.9%). There is a small population from outside Maharashtra that has settled here (0.7%).
According to 2011 consensus, the population in Navi Mumbai is 1,119,477 and its urban population is 18,414,288. The sex ratio in the city is 1000:831. The average literacy rate of the city is 91.57% out of which, 95.05% are males and 87.33% are females.
Employment Opportunities
Navi Mumbai has a buzzing manufacturing activity in the state owned industrial estates. The Maharashtra Industrial Development Corporation (MIDC) areas in Taloja and Mahape have several SMEs. Taloja has several companies such as Asian Paints, Exide Batteries and Asahi Glass.
There are several IT/ITeS companies and software parks making their way into the satellite city such as Reliance group, Patni Computer Systems, TCS and Mastek. The next decade is expected to see a market domination by the IT/ITeS sector.
Most of the employment opportunities in the city is on the stretch of the Thane-Belapur road. The areas of Airoli, Mahape, Rabale, Turbhe, Vashi, Jui nagar and Belapur are locations that have ample office spaces and have good employment opportunities.
Connectivity
The Mumbai suburban railway is the most prominent mode of public transport in Navi Mumbai. This connects most regions of Navi Mumbai to the main city of Mumbai and Thane. The most important railway stations are Vashi, Belapur, Panvel and Nerul. Panvel is the only mainline station as well as the busiest railway station in Navi Mumbai. A new broad gauge line has been made functional between Panvel and Karjat. There are currently three express trains that use this line.
The Navi Mumbai Municipal Transport (NMMT) and Brihanmumbai Electric Supply and Transport (BEST) provide bus services throughout Navi Mumbai, Mumbai and other areas of Mumbai Metropolitan Region (MMR). There are regular BEST AC Kinglong and NMMT AC Volvo buses running between Mumbai and Navi Mumbai.
Navi Mumbai has the most advanced port in India: Jawaharlal Nehru Port Trust (JNPT) in Nhava Sheva near Uran industrial area. It is well connected to roads and handle about 65% of the country’s container traffic.
The Navi Mumbai International Airport is proposed in Kopra-Panvel area. This is expected to decongest the air traffic in Mumbai. The airport will be built through Public Private Partnership (PPP). The airport is expected to be completed in 2017.
Navi Mumbai civic administration
The Navi Mumbai Municipal Corporation (NMMC) was formed in 1991 to maintain some of the developed nodes. Local self-government in Navi Mumbai started on January 1 1992. Under this, NMMC was handed nine of the total 25 nodes of Navi Mumbai project area. These nodes are Vashi, Nerul, CBD Belapur, Kopar Khairane, Turbhe, Airoli, Ghansoli, Sanpada and Digha. The municipal commissioner and a mayor head NMMC.
The City and Industrial Development Corporation (CIDCO) was created on 17 March 1971 for developing and maintaining the city. When Navi Mumbai was created, CIDCO was the only authority that maintained and developed the city.
There are 64 electoral wards in Navi Mumbai. Each has an elected corporator.
All Localities in Navi Mumbai
| Mahape Rabale Shiravane Turbhe Apta Parsik Hill Khanda Colony Dronagiri Navade Khalapur Bonkode Shedung Ghansoli Ulwe Taloja New Panvel Panvel CBD Belapur Nerul | Kharghar Kalamboli Seawoods Kamothe Airoli Sanpada LOCALITY Khandeshwar Kopar Khairane Uran Vashi Rasayani Pen Mumbai Pune Express Highway Nhava Roadpali Palm Beach Road Juinagar | Karanjade sector 8A sector 11 Talavli savoli sector 26 Vashi Sector 19 Tembhode sector 50 sector 50 New sector 15 sector 19 (shahbaz village) sector 20 Sector 6 LOCALITY sector 7 Sector 10 ( Kopra) Sector 12 | sector 13 sector 20 Kharghar Sector 27 Kharghar sector 30 Kharghar sector 34 Kharghar Sector 35 Kharghar Sector 21 Kharghar Sector 15 Kharghar sector 19 Kharghar Sector 27 – Kharghar sector 36 Kamothe Sector 18 Kamothe Sector 21 Kamothe Sector 22 Kamothe Sector 25 Khandeshwar Sector 19 Ulwe Sector 21 Ulwe Sector 18 Ulwe Sector 17 Ulwe sector 5 Ulwe | Sector 02 Ulwe Sector 09 Ulwe LOCALITY Sector 08 Ulwe Vichumbe Palaspa Dighe Nevali Koproli Bonshet Garpoli Akurli Chouk Rohinjan Nilje Gaon Kalundre Shil Phata Chipale Shilottar Raichur Nere Usarli Khurd Valap Adai Umroli Chirle Ranjanpada Dhansar |
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